How to sell innovation during a pandemic
With Covid-19 the industry turned to e-commerce. There are sectors that are doing better than others, and some have even seen their sales grow by 130%.
The new coronavirus caused a radical change in the way we consume. The limitation of circulation only for the purchase of essential goods has led us to look for services and products online and to turn to e-commerce.
But was the industry prepared to respond to this growing demand for online?...